Meta Lead Ads Tips and Hacks

Description

Video 30 minutes + PDF slides

Meta Lead Ads Tips and Hacks

In this case study, Patrik Baranek, PPC Expert Lead at Basta Digital, explains how a shift in Meta Lead Ads strategy helped a travel agency sell out 19 adventure tour groups in 30 days. By applying innovative PPC tactics and optimizing lead generation, he proved that smart data application and platform mastery can deliver remarkable ROI in record time.

Who is Patrik Baranek

Patrik Baránek is the PPC Expert Lead at Basta digital, one of Slovakia’s best known performance marketing agencies. He has more than six years of experience in the field of online advertising and optimization of PPC campaigns. During his career, he has worked on campaigns for various segments, including finance, automotive or HORECA.
Lead generation and brand campaigns managed on Google, Meta and LinkedIn Ads platforms are his main focus and professional passion. He put his experience to good use in award-winning B2B / B2C leadgen campaigns for clients such as OMV filling stations, Volvo or UNIQA. He graduated in marketing management and is a certified Facebook Blueprint Media Planning Professional.

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