Video 30 minutes + PDF slides
Messengerbot leads for a gym
Learn how a local gym started Facebook Messenger bots in order to generate leads. The fitness market in his area is full with other gyms pushing their sales campaigns on social media channels. In order to stand out, we decided to build a Facebook Messenger bot. Something which is pretty new among marketers and specially for his audience.
The results: 344 people started a chat for €1,19 with a revenue of €7200! ROAS is 1758%. Learn what we did in order to get these results!
Who is Lars Maat
With over 10 years of experience in online advertising on Google, Bing, Facebook, Instagram and LinkedIn, Laars is now heavily involved in messenger bots optimization. He founded his own company, Maatwerk Online, in September 2013, now being Google Premier Partner and counting 20 dedicated and enthusiastic marketers + some freelancers. Campaigns ran so far, were mind-blowing with amazing open ratios and click ratios.
Maatwerk Online expanded rapidly and now also work for larger companies, running campaigns in more than 10 countries. He personally has all the Google Ads certifications, Google Analytics certification, Bing Ads certification, Facebook Blueprint and the Snapchat advertising certification.
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