Boosting ROAS with microdata and community

Description

Video 30 minutes + PDF slides

Boosting ROAS with microdata and community

In this successful case study, Francesco Caolo, a digital advertising expert, explains how a modeling e-commerce increased its ROAS by 174% through detailed microdata analysis and active community engagement via Meta Ads. This approach improved ad targeting, relevance, and user participation, leading to higher conversions

Who is Francesco Caolo

An expert in digital advertising, he has been working with the Digital Growth team for about two years, helping to bring value to the e-commerce of the agency’s client companies. He has been involved in marketing for over 15 years (first as a copywriter and then as a media buyer) and has worked with leading advertising agencies and multinational network marketing companies, developing and implementing highly effective digital marketing strategies. He is also a lecturer in Digital Marketing, dedicating himself to training new talent and sharing his knowledge in various educational institutions.

Video preview

Warranties

Satisfied or Re-trained

If for any reason you do not like one of the ADworld Experience videos, we’ll give you the option to change it with one or more other videos of the same value.

Quality of Contents

All speakers are chosen carefully among the best PPC professionals in the world and these videos are recorded exclusively for ADworld Experience (look at the last edition’s speakers).

High-Quality Audio-Video & Slides

All our videos are shot in high quality with the main focus on the slides, which are also provided in downloadable PDF format.

Safe Transactions & Privacy

This shop does not save any data of your credit card, but directly redirects to PayPal payment gateway & we hate spammers at least as much as you do (check our Privacy Policy).