Description

Video 30 minutes + PDF slides

Google Ads for pet food industry

In this case study, advertising and web analytics expert Francesco Gavello, teaches us how to navigate campaign architecture, bidding strategies and in-platform limitations to increase the ROAS of e-commerce in the pet food industry.

Who is Francesco Gavello

Francesco Gavello is a consultant, trainer and public speaker in advertising and web analytics.  He is the author of the book “Google Ads – annunci ricerca e display” published by Dario Flaccovio Editore.

He has always been passionate about illusionism, an art that – he will never tire of repeating – has much to do with marketing.

Video preview

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All speakers are chosen carefully among the best PPC professionals in the world and these videos are recorded exclusively for ADworld Experience (look at the last edition’s speakers).

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