Video 1h and 30 minutes + PDF slides
How to be Successful With the Google Ads Changes
With the new Google match type changes, we’re now showing for even more search terms. With all the changes that have occurred, you should be revising your search terms workflow. We’ll walk through how to diagnose, analyze, and manage search terms and keywords throughout the match type changes.
Next, we’ll take an in-depth look at all the ad changes and how to test and manage them. Should you use the 3rd headline? Do RSAs outperform ETAs? Are the rotate options becoming more uneven? Learn exactly how the new ad formats are working and how to manage tests in a multi-ad format world.
Who is Brad Geddes
Co-Founder of AdAlysis, a PPC recommendation engine, is the author of “Advanced Google AdWords” (one of the best book ever written about AdWords), he’s worked in PPC for 20 years and has been the first advanced AdWords Seminar leader recognized by Google in the world. For over 18 years has been writing about digital marketing topics and has been working with companies like Amazon, Google, and Salesforce.
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If for any reason you do not like one of the ADworld Experience videos, we’ll give you the option to change it with one or more other videos of the same value.
Quality of Contents
All speakers are chosen carefully among the best PPC professionals in the world and these videos are recorded exclusively for ADworld Experience (2019 speakers).
High Quality Audio-Video & Slides
All our videos are shot in high quality with the main focus on the slides, which are also provided in downloadable PDF format.
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