Video 30 minutes + PDF slides
Doing PPC in Asia
In this video-case Ada Luo (Digital Account Director at Croud UK) shows some success cases of online advertising on Baidu, Yahoo Japan and Wechat.
Who is Ada Luo
Ada is Digital Account Director at Croud, a global digital marketing agency, and has worked with international clients including Cambridge Satchel Company, Regus, Michael Page, and Netflix.
With over four years’ industry experience, Ada specializes in key Chinese advertising platforms such as Baidu, Wechat, and Netease across paid search, display, and native ads.
Ada is currently heading a team of 7 at Croud, pioneering practice and development of major engines in the Asia area. A recent project she ran for Regus across Baidu was nominated for a UK Search Award, and her team’s work has also been recognized by The Drum.
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