PDF Slides + video 30 minutes (100Mb)
In this case Alexandra Tachalova (corporate communication manager of SEMRush) shows some specific data on general trends in spending on AdWords in the most important European countries and in the Italian market.
The observation point is that of SEM Rush (one of the tools for competitive analysis SEO / SEM most used in the world), which made public on this occasion also a number of details related to the promotional budgets spent in AdWords by some big players like Amazon, Ebay or Apple and development trends taking place in the most important markets in Europe.
Alexandra Tachalova became a member of the SEMrush marketing team in 2011. SEMrush is an industry leader in competitive research software for SEO/SEM. Alexandra has a deep understanding of digital marketing processes with more than five years of experience. She regularly attends conferences and holds webinars. Alexandra is an expert not only in SEO/SEM, but also marketing automation and lead generation.
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