PDF slides + video 18 minutes (64Mb)
In this video Stefano Pelati (Easy AdWords) shows a case of promotion of specific services for smartphones in AdWords.
With the launch of the enhanced campaigns to target only mobile devices has become more difficult. In the video there are all the necessary information to set up a successful AdWords campaigns targeting almost exclusively smartphones & co.
Since 2008, after a radical change of life and work, he becamede a real passionate for web advertising (particularly Google AdWords and lead generation) operating as freelance consultant. After having worked in the field of traditional advertising for over 15 years he founded Easy Adwords and co-founded “Bhodisit” a startups active in the fashion world. Since 2010 he has been a Google AdWords Certified partner and manages important budgets in campaigns that specifically target mobile users.
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